Marketing Communication Program

Marketing Communication

IIT Stuart’s Master of Science in Marketing Communication Program is designed for students who have an entrepreneurial mindset. The program is geared toward students who wish to combine innovative and incisive thinking, creativity, and leadership skills to help redefine how companies communicate with their stakeholders in the rapidly changing field of marketing communication. As one of only a handful of integrated marketing communication programs offered in an accredited business school, IIT Stuart’s Marketing Communication Program effectively prepares students for an exciting and challenging environment. 

As a graduate of the program, you will be prepared to:

• Develop and implement creative marketing strategies

• Create marketing programs using consumer and stakeholder insight

• Work in digital marketing utilizing all available tools, including search, social media, e-commerce, and more

• Obtain a position in brand marketing, including brand management, account planning, and advertising

• Work in the field of marketing analytics and research, analyzing results from Web traffic, sales, and consumer research

• Advance a career in direct marketing with the knowledge of customer relationship marketing, loyalty programs, catalog marketing, and more

To learn more about the program and the application process, please call us at 312.906.6576 or email us at admission@stuart.iit.edu and we will be happy to assist you.