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BUS 403 - Developing a Strategically Competitive Business Plan

Course Description: 

This course introduces students to the research process for developing business plans. They will evaluate a business concept, collect, analyze and organize market research data into a marketing plan; formulate a business model; and prepare financial projections, among other key components of a formal business plan.

Credit: 

(1-0-1)

Prerequisite: 

[(BUS 304 with min. grade of D)]

Corequisite: 

None